In a landmark transfer, Dow golfing ambassadors Maria Fassi, Katherine Kirk, Danny Lee and Corey Pavin have joined Suzann Pettersen to help champion sustainability in and as a result of golf – including seeking at their own footprints.
MIDLAND, Mich. – June 22, 2022 – Today, in addition to Dow’s dedication to accomplish carbon neutrality by 2050, qualified athletes and Dow (NYSE: DOW) golf ambassadors from the Ladies Qualified Golfing Association (LPGA) and PGA Tour announce their determination to becoming a sustainable golf winner, having action to lower their footprint and advance the discussion all over sustainability in the sport.
This dedication, developed in partnership with the GEO Basis for Sustainable Golf (GEO), marks a shift in not just athlete accountability but in athletics sponsorships as effectively, placing an illustration for how athletes and makes can choose motion to be certain a far better potential for our world.
As a portion of this new plan, each individual of Dow’s golf ambassadors will be committing to reducing and offsetting all their vacation and analyzing their have life style, calculating their carbon footprint for them selves and their entourage, compensating for unavoidable emissions through local weather mitigation tasks with GEO Foundation by way of the Gold Regular, a main typical-setting system for credible mitigation with effects, and applying their extraordinary platforms to communicate about this journey to encourage other athletes to do the same.
“I am thrilled to start off my carbon neutral journey these days as a Sustainable Golfing Winner,” claimed Maria Fassi, LPGA athlete and Crew Dow Ambassador. “Our globe is experiencing a complete good deal of issues, and it can be difficult to grasp what you, as one particular human being, can do to make a variation. As an athlete, I want to use the platform I have been offered to travel constructive modify and support other folks fully grasp that they can do that much too, just one step, 1 choice at a time.”
The United Nations (UN) has named this the ‘Decade of Action’ and the aim in the subsequent 10 a long time is to accelerate sustainable remedies that overcome the world’s greatest difficulties and equilibrium our planet’s methods. Golf is a expanding world sport, and its existence is inextricably connected to the natural environment, from the preservation of wildlife, drinking water and other means to study course design and style and event administration. As this sort of, GEO Foundation and Dow consider golf is perfectly positioned to be a activity that critically problems its possess footprint and prospects the way to optimistic action.
“The drive to progress sustainability is at the heart of our sports sponsorships,” explained Chris Chandler, Govt Director of the Dow Good Lakes Bay Invitational and Dow’s Sports Internet marketing Leader. “And as golfing seeks to come to be a chief in sustainability, we believe our ambassador commitments depict much more than an crucial evolution in Dow or even golf’s engagement. It’s an chance to leverage the power of sport to inspire collaboration and significant motion across the complete sporting activities field.”
Jonathan Smith, Founder and Executive Director, GEO Basis for Sustainable Golfing, stated, “We are thrilled to see elite athletes Maria Fassi, Katherine Kirk, Danny Lee and Corey Pavin be part of Solheim Cup Captain Suzann Pettersen in stepping ahead to help champion sustainability in and by means of golfing. The determination from Dow and each individual of their golf ambassadors to measure and mitigate unavoidable emissions as they try to grow to be carbon neutral athletes is crucial management in activity – encouraging action and encouraging attract notice to some of the defining difficulties of our time. We hope their steps will assistance foster a trend to see additional golfers and other sports athletes direct by example.”
Dow and companions like GEO and the LPGA are teaming up to visualize better for the future of our earth. Jointly, they are leveraging golfing to make an effects in the activity and over and above. Some of people initiatives consist of:
- As their Official Sustainability Source, Dow is assisting the LPGA/Enable initiate and provide on a league-broad sustainability system, including a revolutionary Sustainable Events Kick-start off Fund
- Co-creator of the model-new Eco-friendly Driver Award
- Founding spouse of GEO OnCourse® software system for tracking, sharing & reporting event sustainability initiatives
- The Dow Great Lakes Bay Invitational was the 1st formal LPGA match & women’s function globally to be GEO Certified®
For a lot more information on these initiatives, visit dow.com/golfing.